Despite efforts to enable animation with computer technology, many artists struggle to create compelling works in this area. Earlier posts on this topic showed that great animation is to stick to the basics. It all starts with following the laws of physics, but what about more abstract topics such as emotional timing and character appeal?
Website design has changed over time, thanks to the emergence of new design trends and changing customer preferences. Today, the purpose of a website is no longer limited to just providing information to users. In fact, website design services are trying to create eye-catching designs to improve the user experience.
With millions of online users visiting different types of websites every day, companies like you need to prevent noise. Animation is useful here. These art videos can bring many benefits to your business that can exceed your expectations in terms of customer loyalty, conversion rates, and revenue. To better understand, we will discuss animation and its application to web design.
Its acceptance by animation and website development services
Animation is an entertainment medium that creates a moving art-like illusion by arranging a series of still images in sequence. In the early days of the Internet, this media was used as eye candy rather than an improvement in the usability of websites.
However, the advent of CSS coding, HTML5, and JavaScript has recently brought unprecedented sophistication to animation, and now learning it has become easy with the help of animation courses online. No wonder it has proven to be one of the key elements of web design.
In 1981, two great Disney animators, Ollie Johnston and Frank Thomas introduced 12 basic principles of animation to create more realistic works. Since then, this principle has been adopted by almost all professional animators and is sometimes referred to as the “Animated Bible.”
Originally aimed at traditional hand-drawn animation, the principle is very relevant to today’s computer animation and can be found not only in character animation but also in user experience design. The next basic animation principles are from The Illusion of Life. Disney Animation, one of the “best animation books of all time,” is copied and illustrated in an example created by Predacon.
Squash and stretch
“Squash and stretch” is the most important principle and gives the drawn object a sense of weight and volume. This is best described as a bounce that stretches when dropped and appears to be compressed when hitting the ground. Even if you exaggerate a little and shorten or enlarge the animated object, it will look realistic.
Expectations
Suddenly almost nothing happens. The plot looks more realistic when the audience shows what will happen next, so predictions are used to prepare the main plot for the animated scene.
Staging
Johnston and Thomas define staging as “presenting ideas to be complete and undoubtedly clear” in order to draw the attention of the audience to the most important thing in the scene. The essence of staging is to focus on the essence, eliminate unnecessary details and avoid confusion.
Go straight
Actions and Pose-to-Pose This principle combines two different approaches to the actual drawing process. Draw the scene frame by frame from start to finish (“Straight ahead action”), or start with a few key frames and fill in the gaps (from Pose to Pose). Most computer animation tools support this principle by automatically filling in missing sequences in transitions between key frames.
Follow-up and duplicate actions
“Follow” refers to the part of the object that continues to move by inertia even after the action is completed. To make it more realistic, use “overlap action” to move the same part at different speeds. In the following example, notice how the platter works.
Throw-in and throw-out
Sometimes is referred to as “getting on and off,” this principle states that almost all movements take time to accelerate and decelerate. Adding more drawings at the beginning and end of the action makes the animation look more realistic, emphasizing gradual acceleration and deceleration rather than in the middle.
Secondary behavior
Supporting the main action by the secondary action gives the character animation more dimensions and gives the scene more life. The principle of staging is very important for the proper application of actions. Make sure the secondary action is emphasized, rather than distracting from the main action.
Timing
Simply put take the help of TangoLearn, and use more frames to create slower actions and fewer frames to create faster actions.
Exaggeration
Exaggeration is especially useful and vibrant for animation, as a perfect imitation of the reality of a cartoon can look static and boring.
Solid line drawing
Solid Drawing considers objects that follow the rules of perspective in 3D space. To take advantage of this, consider taking an art class and drawing from life, even if most of your work is computer-aided.
Appeal
Last but not least, charm reflects something attractive/appealing or charming that can encourage others to surrender. Viewers don’t always like your character, but it’s important to always find it real and interesting.