Did you know that the norm of exchanging business cards dates back to as early as the 15th century?
Back then, it was done on paper, but recently, with technological advancements, many companies have switched to digital business cards.
It has been predicted that the digital business card market will reach about $242.3 million USD by 2027! So if you want to know all about digital business cards, then come on, let’s start!
- What is a paperless business card?
As the name suggests, a digital or paperless business card is a way of sharing basic information about your company without printing it on a piece of paper or card.
It is a safe and secure way to share your contact information with others without going through the hassle of printing and physically distributing the cards.
Each card is customized with unique information about your company, which is all embedded in a QR code or a URL.
When you send it to the recipient via email or have it on your company website, they can scan the QR code or click on the link to get more information.
- Do you require a paperless business card?
Well, the short answer is yes, you do. A paperless business card will cut down the cost of making and printing physical cards and make it much easier for you to handle the recipients.
Moreover, even if you change your business location or other basic information, you won’t have to change anything in the digital business cards. An editable QR code or URL powers these cards.
So you can easily update your business information at the backend without having to change anything in the business cards. Your customers will still view and scan the same card.
- Price range of paperless business cards
As already mentioned, the price required to generate a classy paperless business card will be much less than the same card if printed on card paper.
Most websites even have a free trial version where you can try out different card designs based on your marketing needs. However, if you want advanced customization options, you’ll have to pay a small subscription fee.
Research has shown that paper-based business cards cost an additional $64.23 per year, which will increase much more if you order more than 250 cards. So paperless cards can cut down your costs significantly.
- Contactless sharing of paperless business cards
Ever since the covid pandemic struck, people have been figuring out ways to reduce human contact to lessen the contraction of germs. This was when paperless business cards became really popular.
Nowadays, online meetups and virtual meetings have become increasingly common. So it only makes sense to make business cards paperless too.
For example, if you’re having an online meeting with a few potential clients, you can simply share your digital business cards through the meeting platform and ask them to save the card on their cloud or drive.
- Who can use paperless business cards?
Individuals and businesses all over the globe can use paperless business cards, depending on their specific needs. For example, you’ll often see sales professionals using these cards to increase their brand value and image.
They share these cards with customers, who can scan the code and then see a wide variety of products the company sells.
Even real estate agents use paperless business cards to stay in touch with their buyers since it’s not possible to hold frequent physical meetings. Other than that, healthcare professionals and content creators use these cards too.
- Environmental impact of paperless business cards
Did you know that nearly 90% of paper-based business cards are thrown away within one week of receiving them? Not only does it lead to the wastage of the cards, but it also has a negative impact on the environment.
When it’s crucial to produce sustainable products, digital business cards are an effective way to do so. Creating digital cards can help you to save over 400 trees per year, not to mention gallons of water, and prevent a huge amount of carbon emission.
Over to you…
Switching over from physical business cards to paperless ones has many benefits, out of which accessibility is a major one. So switch over to these cards and see your company skyrocket!